When I started working at Sunweb, I dove right in to the UI design for the new Sunweb application. Research and wireframing had been done but the team struggled with the visual design. Without being able to move any deadlines, I had to jump in and get it done on time for the MVP release date. Since it was my first native app project, it wasn’t always easy. Getting to know the product, brand, team and workflows was a challenge but definitely a good one! Together with a Product Owner, Android dev team, iOS dev team and a UX researcher, we made it happen and today the application has 100k+ downloads, is listed in the top travel apps on the Apple App Store and has a 4.6 star rating (iOS and Android).

After customers booked a trip with Sunweb, it was difficult to acccess information about their booked trip. Many customers were unsure of the status of their booking and ended up calling Customer Service. Allowing Sunweb customers to access their booking details at any given time and providing them with a way to manage their booking, will make them feel more at ease, give them a better experience with the brand and therefore helps with customer loyalty. It will reduce the number of interactions with customer service and allows for the business to create upsell moments.

While the pre-holiday phase is important, there were also many opportunities to provide the user with helpful information during their trip, such as the local weather, which excursions are available (and later on a booking feature) and a space for all important documents related to their trip.